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World Travel Market Latin America 2015 is firmly established as the leading global event for the Latin American travel industry after a strong 21 per cent increase in visitors and press attending the event over the three days and an impressive volume of business deals anticipated. The three day event has ended on an incredible high seeing exhibitors, visitors and buyers from around the world all toasting to the success of the third event, which this year was held at the larger and more central Expo Centre Norte, Sao Paulo.
WTM Latin America 2015 has welcomed Istanbul as its official Destination Partner. The leading business-to-business event aims to bring the world to Latin America and promotes Latin America to the world. With an abundance of historic, cultural and artistic riches to showcase to the Latin American market the Istanbul Municipality, the Istanbul Chamber of Commerce and Istanbul Convention and Visitors’ Bureau have teamed up to be the official Destination Partners at WTM Latin America 2015.
WTM Latin America 2015, set to take place from April 22nd-24th at the Expo Center Norte in São Paulo, will again present Latin America to the world and the world to Latin America. And judging by the number of exhibitors and new exhibitors already confirmed to exhibit within the World region on the exhibition floor the mission is fulfilled for the third year running.
Since its first edition, WTM Latin America, the event that brings the world to Latin America and promotes Latin America to the world, will attract a large number of national and international exhibitors to Sao Paulo from Latin America. Last year WTM Latin America generated business deals in excess of $341 million. Companies and organisations attracted by the opportunity to close business partnerships, sign deals and strengthen relationships with markets and companies from around the world have all signed up for 2015.
Promote Latin America to the world and bring the world to Latin America. This is the key concept of WTM Latin America – the most international tourism event in the Americas - which is approaching its third edition and will take place from April 22nd-24th at the Expo Center Norte in Sao Paulo. Last year more than $341 million was transacted in contracts signed during and after the event.
World Travel Market Latin America, the event that brings the world to Latin America and promotes Latin America to the world, will generate business deals in excess of $341 million, organisers claim. Independent research of WTM Latin America exhibitors revealed that the 2014 event in Sao Paulo last year generated a massive $341 million of deals either through contracts signed during the event or negotiations that followed.
The World Travel Market Portfolio facilitated almost $7 billion in travel and tourism industry deals in 2014. The WTM Portfolio consists of the four leading business-to-business travel trade events in the world; World Travel Market; Arabian Travel Market; WTM Latin America; and WTM Africa.