Barbados has outlined plans to develop its health and wellness tourism sector to help overcome the reliance of the country’s travel industry on seasonality and the vagaries of the global economic climate.
On the eve of Caribbean Marketplace 2010, BTN caught up Brett Callaghan, the man behind TotallyBarbados.com, to find out how a site that started small has grown big by tapping into local knowledge.
Barbados has enlisted the support of the travel industry in a bid to get the UK government to scrap Air Passenger Duty. The island’s Prime Minister David Thompson came to the UK to lobby the government to rethink the tax, which could add as much as £400 to the cost of a family holiday to the island.
Brett Callaghan is the brains behind TotallyBarbados.com – the number one website for everything related to the beautiful Caribbean island. BTN caught up with the former professional jockey turned web entrepreneur to find out how a site that started small has grown big by tapping into local knowledge.
Totally Barbados is a classic online success story - a website that started small but has grown a mass following. It capped a year of unprecedented success last December by winning “World’s Leading Travel Destination Website” at the 2008 World Travel Awards Grand Final in Turks & Caicos. So how did the site for all things Barbados do it?
On the Caribbean paradise island of Barbados, TotallyBarbados.com has become the leading resource for local information by blending detailed travel and destination information for visitors with a strong business and investment section. BTN investigates how it has used indepth local knowledge to attract a global audience.
Barbados is BTN’s Destination of the Month. In the first of a series of features, Adam Hakansson looks at how the Caribbean hideaway continues to prosper during the global downturn.
Breaking Travel News interviews Ralph Taylor, Chairman & Managing Director, Almond Resorts at World Travel Market 2007 talks about the upgrades to hotels in St Lucia and Barbados, as well as the opening of a new hotel.
In summer 2006 Silver Point opens. This trendy beach-front 4 star luxury villa-hotel in Barbados introduces the finest in modern chic.
Ben KilbeyBarbados is something of an institution with wealthy British travellers who enjoy the trade winds and turquoise waters of the Caribbean. A strong hold for celebrity jet setters and a haven for those who like the finer things in life, Barbados has enjoyed unprecedented success over the last few years, with gongs from the World Travel Awards and other industry leading official’s. To sum it up, life is good, life is sweet. Caribbean Travel News spoke to the Marketing Manager of South Beach Resort, Gemma Lewis, to garner what’s happening on the island and why Barbados is such a success. Gemma, born in Wales yet now a true feature on the Caribbean island, explains that; “I can’t understand why anyone would want to life away from Barbados, I came here to study for my masters and I have not looked back since, I really don’t understand why anybody would want to life in a big smog filled city. Life here is great!” With such an enthusiasm for life it is easy to see how Gemma has succeeded as she has, yet it’s not only her enthusiasm but also keen eye for attention and a competitive edge that have rewarded the young lady so kindly.