With the island seeking to appeal to a younger, more affluent market sector, Petra Roach, United States director for Barbados Tourism Marking, tells Breaking Travel News what the Caribbean destination has to offer these savvy travellers.
Barbados Tourism Marketing chief executive William ‘Billy’ Griffith has tendered his resignation, effective December 31st. Following the move, the board of the organisation said it now had an opportunity to recruit a new leader and ensure a smooth transition as his contract comes to an end.
Elegant owns and operates seven hotels with 588 rooms and a beachfront restaurant on the island of Barbados. Six of the seven properties are situated along the prestigious west coast of Barbados commonly known as the Platinum Coast.
Located on the island’s quiet west-coast, the refurbishment of the all-suite hotel has been overseen by the watchful eye of Sam de Teran who has transformed this iconic property into one of the chicest places to stay in the Caribbean.
Petra Roach, United States director for Barbados Tourism Marking, speaks to Breaking Travel News during the Caribbean Travel Marketplace in Jamaica. She tells editor Chris O’Toole how new airlift and upcoming hotel developments will enhance the destination.
New airlift, new experiences and refreshed product are translating to increased tourism business for Barbados.
American Airlines has announced the addition of non-stop, daily service from Charlotte Douglas International Airport to Grantley Adams International Airport beginning December 19th.