Spa Cenvaree, the luxury spa brand within the Centara Hotels & Resorts family, is celebrating its 10th anniversary by unveiling a new spa menu and donating part of its income to two Bangkok orphanages.

Under the Shared Smile project, Spa Cenvaree branches at Centara hotels throughout Thailand that are introducing the new menu will donate 3 percent of their net income for the month of March to the Rangsit Babies’ Home and Sotsuksa Prachinburi School.

The new spa menu will be featured on www.spacenvaree.com , Spa Cenvaree’s newly-revamped website with enhanced features and a more interactive structure for guests to navigate through individual outlets and spa treatments.

“In the 10 years since Spa Cenvaree was introduced, it has emerged as one of Asia’s leading spa brands,” said Suthikiati Chirathivat, Chairman of the Board, Centara Hotels and Resorts.

“Centara, as a group, has a very strong policy on social awareness and responsibilities, and we felt it appropriate that we should mark the anniversary by raising funds for a very worthwhile cause.”

A Shared Smile limited edition retail line will be available for sale during this event to help raise awareness of the program. Partnering with Spa Cenvaree’s preferred supplier, these gift sets were developed exclusively by Donna Chang, the industry leader in providing the finest quality of spa products.

In addition, Spa Cenvaree is encouraging bookings by offering a free upgrade to all guests taking 60-minute spa packages and massages.

Distribution of the funds will take place in April. The donations will go directly to the two orphanages to provide essential supplies.

The Spa Cenvaree branches that are introducing the new spa menu and participating in the Shared Smile project are Centara Grand&Bangkok Convention Centre at CentralWorld, Centara Grand Mirage Beach Resort Pattaya, Centara Grand Beach Resort&Villas Hua Hin, Centara Grand Beach Resort&Villas Krabi, Centara Grand at Central Plaza Ladprao Bangkok, Centara Grand Beach Resort Phuket, Centara Villas Phuket, Centara Villas Samui, Centara Kata Resort Phuket, Centara Karon Resort Phuket, Khum Phaya Resort&Spa, Centara Boutique Collection, Centara Duangtawan Hotel Chiang Mai, and Centara Anda Dhevi Resort&Spa Krabi.

Established in year 2000, SPA Cenvaree is a member of Centara Hotels and Resorts, a leading group of first class hotels and resorts in Thailand. Recognized as an innovative spa operator in the Asia Pacific region, the SPA Cenvaree experience can be found through an elite network of 27 outlets, and will expand its presence to new destinations including Mauritius, China, Sri Lanka, Bali by 2012, bringing its portfolio of spas to 40 across 9 counties.

SPA Cenvaree’s philosophy is simple, holding on the belief that the life-force is enhanced through the balance of body, mind and soul, achieved through making time for a calm moment and allowing the body to rest and rejuvenate.

Every spa is a destination in itself, offering guests their own distinct signature journeys inspired by local culture, surroundings, and healing traditions. Guests will enjoy the same high-quality spa standards, with treatments administered by a team of skilled, customer-focused therapists.