Cheval Residences overhauls online presence with new website and app
Cheval Residences has announced the launch of its new website with the integration of an artificial intelligence powered booking engine, Allora.
Cheval has also become the first serviced apartment brand to adopt the new multiple property functionality built by Criton, the UK’s first app builder for the hospitality industry.
With locations across London, Cheval Residences is the first serviced apartment group to adopt the new technology, with eight of its luxury properties contained within the app.
Using the integrated instant messaging service, guests will be able to contact the concierge, housekeeping and maintenance teams using the app from within their apartment or on the go.
As well as this, there is also a request function which allows guests to order additional services or items to personalise their stay, at the touch of a button.
Additional features of Cheval’s new app include a local area guide plus all information they need about their stay and instant booking links, making the booking journey swift and simple.
In addition, the brand-new Cheval Residences website has a fresh new look and the design has been upgraded to exceed user expectations, always keeping the mobile experience at the forefront.
The AI elements have been integrated by booking engine and conversion specialists, Avvio.
Allora is an intelligent booking engine displaying personalised content based on user interactions, with automatic location-based translation and other specialist functions putting it at the forefront of online booking technology.
George Westwell, director at Cheval Residences, commented: “Our guest experience is always of the upmost importance to us from start to finish, and for many our website is the first impression they will get of both our accommodation and the brand.
“With the inclusion of Allora across our website, the customer journey becomes tailored to the individual from the off-set, so users get a sense of personalisation even ahead of their stay.
“We have now developed a new Cheval app in partnership with Criton, with the focus on further enhancing the guest experience.”