Introducing Louisville’s hallmark charm and hospitality to Trademark Collection by Wyndham’s growing portfolio of nearly 70 global hotels, Wyndham Hotel Group recently added Kentucky’s beloved Galt House Hotel to its soft-branded hotel roster.

The flagship hotel for the Trademark brand, which will begin an $80 million renovation this June, becomes Wyndham Hotel Group’s largest single addition in North America to-date with 1,310 rooms.

Launched last year, Trademark is a collection of upper-midscale-and-above hotels with fiercely independent spirit and individuality.

It’s the first soft brand geared to independent hoteliers with landmark three- and four-star hotels designed for everyday travellers seeking unique accommodations.

“We’re focused on bolstering Trademark Collection by Wyndham in destinations with signature style and partnering with entrepreneurial hoteliers who want to capture more guests while upholding their hotel’s namesake charm,” said Chip Ohlsson, Wyndham Hotel Group executive vice president.

“Iconic additions like the flagship Galt House Hotel give everyday travellers access to timeless experiences in city centres like Louisville, as well as reaffirm Wyndham’s commitment to growing this brand through quality additions spanning small boutique hotels to grand landmarks.”

With its hotel roots dating back to 1835, today’s two-towered Galt House Hotel features seven restaurants and lounges including Rivue Restaurant & Lounge, a rotating rooftop bar perched 25 stories high, and Jockey Silks Bourbon Bar featuring more than 150 Kentucky bourbons and assorted whiskeys; and 53 meeting rooms spanning 130,000 square feet of function space.

Upcoming renovations will refashion the hotel’s blended Midwestern spirit and Southern charm hospitality, keeping it competitive in the convention and meeting markets as well as endearing its legacy to today’s modern guest.

Major renovations include reimagining guestrooms and public spaces with fresh design, furnishing and finishes inspired by the food, bourbon, horses and colours of Kentucky, like spring-green, saddle-brown, aged-barn red, thoroughbred-blue and jockey-silk orange.

The hotel will also introduce fresh culinary concepts to all dining concepts including three new restaurants.

A bastion of genuine Louisville hospitality, the Galt House Hotel is known as the go-to social hub for celebrities and locals alike to gather and enjoy all things Louisville.

“At the core of our mission is introducing our legendary Louisville legacy to even more guests across the world, and partnering with Wyndham gives us the high-profile size, scale and visibility to do just that,” said Scott Shoenberger, president of Al J. Schneider, the hotel’s owner.

“Together with Wyndham, we’re excited to bring the spirited Louisvillian experience to life for travellers, helping them discover a slice of home in Kentucky they’ll remember and want to return to for years to come.”