Sheraton Hotels & Resorts` powerful and catchy new radio advertising campaign is flooding the airwaves this summer, and to celebrate, the hotel giant is giving away $100,000 and 100 Sheraton room nights around the world! In addition to this grand prize, 60 travel prizes (including airfare) to exotic international locations and 100 smaller regional hotel packages will also be given away weekly. Beginning today, consumers can visit www.sheratonnights.com to register for a chance to win one of these great travel prizes and learn about Sheraton`s fantastic Summer rates starting as low as $69.
“Let`s Spend the Night Together” - Low Summer Rates and Hundreds of Hotel Nights
The new Sheraton radio spots can be heard on more than 85 radio stations across the country. From New York and Boston to Los Angeles and San Francisco, listeners are invited to visit www.sheratonnights.com to enter the “Let`s Spend the Night Together” sweepstakes. Hundreds of travel prizes will be given away weekly, including weekend concert packages, romantic getaways for two to Mexico and The Ultimate Family Reunion in South Florida. And, one lucky winner will win the grand prize of $100,000 and 100 Sheraton room nights around the world.
This aggressive Summer radio advertising promotion highlights Sheraton`s special Summer weekend rates and features the brand`s inspiring new mantra - a re-mix of the Rolling Stones` classic “Let`s Spend the Night Together.” This supports Sheraton`s recent $10 million print and television advertising campaign, and marks the largest radio promotion in the brand`s history.
Spend the Night This Summer and See for Yourself
Since 1998, more than $1 billion has been invested in upgrading the Sheraton brand, primarily in renovations. In addition, Sheraton is rolling out The Sheraton Sweet Sleeper Bed, a great new room design and toughening up brand standards throughout the United States. And just last year, the brand made headlines with the introduction of the The Sheraton Service Promise, which promises if you`re not satisfied, just tell us and we`ll take care of it. With rates starting as low as $69 at more than 200 Sheraton hotels and resorts nationwide, now is the perfect time to book a summer getaway and experience the new look of Sheraton.
To register and for more information about Sheraton`s “Let`s Spend the Night Together” Sweepstakes (including terms and conditions), visit www.sheratonnights.com.
Starwood Hotels & Resorts Worldwide, Inc. (NYSE:HOT) is one of the leading hotel and leisure companies in the world with more than 750 properties in more than 80 countries and 105,000 employees at its owned and managed properties. With internationally renowned brands, Starwood is a fully integrated owner, operator and franchisor of hotels and resorts including: St. Regis, The Luxury Collection, Sheraton, Westin, Four Points by Sheraton, W brands, as well as Starwood Vacation Ownership, Inc., one of the premier developers and operators of high quality vacation interval ownership resorts. For more information, please visit www.starwood.com
Please contact Starwood`s new, toll-free media hotline at (866) 4-STAR-PR (866-478-2777) for photography or additional information.