Travelodge Hotels Commits To AH&LA`s “One For One” Campaign

Travelodge Hotels, Inc. has pledged to take part in the American Hotel & Lodging Association`s (AH&LA) “One for One for One for 100 Days” membership campaign. The association`s summer membership drive allows properties to join participating AH&LA member state associations for $1 per room for one year if they enroll within the campaign`s 100-day span  from Memorial Day to Labor Day, 2001.
“Through my own experiences as a member of the AH&LA team, I`ve seen the incredible value of the association`s resources,” said Robert T. Foley, Travelodge President and CEO. “The `One for One` campaign is an ideal way to introduce our owners and operators to the extensive benefits of AH&LA.”


AH&LA membership allows Travelodge properties to receive association benefits, including an employment practices liability insurance program and a national health insurance plan. These are in addition to valuable existing products and services such as access to millions of travelers through AH&LA`s reservations Web site, GotRooms.com; lobbying to protect the lodging industry`s business interests at the federal level; networking and educational opportunities at the association`s conferences and trade shows; discounts on training materials from AH&LA`s Educational Institute; and complimentary, award-winning publications, including Lodging magazine.


“This campaign has quickly gained momentum causing an enormous increase in AH&LA`s membership base,” said 2001 AH&LA Chairman John Russell. “Travelodge`s commitment to this membership drive helps adds creditability and value to the association`s many benefits and incentives.”


For more information on AH&LA`s membership campaign, contact Bob Ramsey, AH&LA vice president of industry relations and development, at (202) 289-3173 or [email protected]


The first Travelodge hotel was introduced in 1939 in response to travelers` need for homelike accommodations. Today, Travelodge Hotels is a growing franchise system with more than 565 upper-economy Travelodge® and budget Thriftlodge® properties and more than 45,000 guest rooms throughout the United States, Canada and Mexico. The brand continued its growth in 2000 with the addition of the flagship Travelodge World ResortSM tier to its family of hotels. Reservations and further information are available by visiting www.travelodge.com or by calling the toll-free Travelodge number, (800) 578-7878, or the Thriftlodge number, (800) 525- 9055. Travelodge Hotels is a subsidiary of Cendant Corporation (NYSE: CD).

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AH&LA, founded in 1910, is a federation of state lodging associations throughout the United States, with some 11,000 property members worldwide, representing more than 1.4 million rooms. AH&LA provides operations, technical, educational, marketing, and communications services plus governmental affairs representation to the lodging industry.


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