Creators of The London Pass, The Leisure Pass Group announce the launch of their travel professionals site www.lptravelpro.com
within their website www.londonpass.com
. With the introduction of the travel professionals and organisers area within The London Pass site, Travel Professionals will be given 5-10% commission on web-based sales.
Ian Fyfe, Director of Sales and Marketing at the Leisure Pass Group said: “At a time when other operators in the market are reducing their commission rates, we want to build support amongst our trade partners. We are fully committed to building relationships within the travel industry, and believe our generous rates will encourage travel agents to build attractive ‘packages’ for their clients.”
To celebrate its launch, and as an added incentive, The London Pass is offering agents who purchase within the site, the chance to be entered into a free prize draw for £100 ($150) worth of Amazon vouchers. Individuals are given the opportunity to enter each time they make a sale in September 2003, thereby increasing their chances of winning.
Professional visitors to The London Pass website will be met with a click-through option on The London Pass landing page, which will transfer them to the trade professional area. Applicants are required to apply for a password and provide details about their company to gain access to the area. A reply email is then sent containing their password for access to this restricted area of the site. Upon returning to the site and entering their password, agents and professionals using the trade professional area to purchase London Passes for their clients, will automatically receive a commission. Two email confirmations will then be sent - one for the client and the other for the agent showing their discounted rate.
Despite a recent downturn in UK arrivals, particularly from the United States, The Leisure Pass Group has continued to report record sales. The company’s sales increased by 135% in 2002, and look set to beat targets once again in 2003. One of the main reasons for its success is its interactive website, which enables users to not only purchase their tickets, but also to plan their trip to London.
The company is also in talks with several cities around the world regarding the transfer of The London Pass technology, together with its unique branding, to enable the same service standards to be used in various markets across the world. With this in mind, travel professionals will benefit from a reputable product, which can be recommended in several markets.