By Anna GouldmanOnline consolidation continues as last week saw Sabre’s Travelocity Europe complete its acquisition of lastminute.com, marking the end of an era for many internet-savvy travellers. Sabre expects the addition of lastminute.com to improve its position in the European marketplace.
Travelocity Business has bolstered its travel reporting capabilities to provide corporations with more ways to easily access and analyze online travel data for more proactive travel management.
To round up the year 2003, Internet Travel News takes a retrospective look at the history behind the world’s second largest online travel site, Travelocity.com. Marty Gast, an online marketing consultant, and former VP of Segment Marketing for Travelocity.com reflects and tells his story of the launch of Travelocity.
To further assist customers in dealing with the increase in traffic at the airports this holiday season, Travelocity(R) has partnered with American Airlines to offer its customers direct access to one of American`s most popular time saving check-in alternatives—Flight Check-In at AA.com. For more than a year, any domestic passenger with an American e-ticket could bypass check-in lines at the airport by going to AA.com to check-in and print their boarding pass, from anywhere they can find an Internet connection and printer.
‘Tis the season of merriment, unless you’re traveling next to a loud talker or an incessant cell-phone chatterer, says a new Travelocity poll on the state of rude behavior amongst travelers. This survey of more than 1,000 travelers was conceived by Public Agenda, a nonprofit public opinion research organization which conducted a major national study of rudeness in America that was supported by the Pew Charitable Trusts.
Travelocity has announced that it has selected McKinney + Silver, Raleigh, N.C., as its new advertising agency of record.McKinney + Silver is internationally known for award-winning creative work for clients such as Audi of America, the NASDAQ stock market and Lands’ End.
Travelocity.com has acquired WhereTo, an Australian firm with industry-leading net fare booking technology.