Continental Airlines has confirmed it will follow a host of other American carriers, and introduce a paid-for food service on scheduled flights for the first time.
Just over a year ago Continental Airlines was offering passengers “Free Meals at Mealtimes” – how times change. From this autumn the airline has confirmed it will discontinue free meals for economy passengers on most domestic flights.
Instead passengers on flights off less than six hours, and even some longer flights to Mexico or Canada, will be offered a selection of eatables from a newly devised menu.
Continental passengers on some international routes or sitting business class on all routes worldwide will continued to be offered complimentary meals.
Snacks and non-alcoholic drinks will, however, continue to be offered free to all passengers.
On the Menu
It is hoped the change in procedure save the airline as much as $35 million (£30 million) in costs each year; with additional revenue also possible should consumers make purchases from the new menu.
The change had long been expected.
Continental is a member of the Stat Alliance, with many partner airlines ceasing to offer complimentary food over the past two years in an effort to stem losses.
The news comes just weeks after Continental announced an increase in their baggage fees - now priced at $25.