Geneva, the cosmopolitan and fascinating city of Switzerland, has been named Europe’s Leading City Break Destination 2014 at the World Travel Awards.
Considered the Oscars of the tourism industry, the city triumphed at the prestigious awards which took place in Athens, Greece.
The award victory was witnessed by some of the most prominent figures in the global travel industry, including key decision makers and the leading trade and consumer media.
Already known by visitors as a leading business destination, this win marks the first time Geneva has been recognised as Europe’s Leading City Break Destination at the WTA.
Facing prestigious and high-level competitors such as Paris, London, Madrid, Rome or Dublin, this proves that Geneva has all the assets to be an attractive leisure destination for city breakers.
Ideally located in the heart of Europe, Geneva is the perfect gateway to Switzerland.
It not only has one of the country’s most spectacular landscapes but it is famed for its exceptional quality of life.
The city knows how to welcome guests with great activities, ultimate shopping experiences as well as Switzerland’s most refined dining venues.
Regarded as the birthplace of haute horlogerie, with more than four centuries of watchmaking experience, the city has always been synonymous with excellence and unparalleled craftsmanship.
“We are proud and thrilled to see Geneva taking its rightful place as the top city break destination in Europe,” commented Philippe Vignon, general manager, Geneva Tourism.
“The outcome of these Awards marks the achievement and commitment of all Geneva Tourism staff and local tourism partners to deliver the highest tourism standards at all times, in order to provide a truly memorable city break to our visitors”.
Geneva offers considerably more than is often expected or imagined.
“Our city has always been synonymous with business - but we are firmly convinced that Geneva is a very attractive leisure destination as well,” commented Vincent Dubi, marketing director at Geneva Tourism.