Escape Travel is strengthening its position in the travel sector, with the appointment of two new industry professionals to its management team in Australia.
The travel agency, a division of Flight Centre Limited, has welcomed Sally Wiseman as its national brand leader and marketing specialist Karen Cooke as its national marketing manger.
Sally Wiseman brings a wealth of experience to the role, having worked as Flight Centre’s Queensland state marketing manager for almost four years and Insight Vacations Queensland state marketing manager for two years.
Sally has also held positions in product contracting and business development for Keith Prowse, RCI Travel, Ansett Australia and Air New Zealand.
Karen Cooke has been part of the Flight Centre Limited team for more than six years, five of which were spent as national marketing manager for luxury retail brand Travel Associates.
Karen also spent nine years in various marketing roles at the Commonwealth Back and two years at St George Bank.
As national brand leader, Sally will be responsible for consolidating the brand’s position, overseeing store merchandising and growing relationships with key industry suppliers.
Karen Cooke will manage all of Escape Travel’s marketing activities, with key responsibilities involving raising the profile of the brand as the specialists in inclusive holiday packages for families, couples and honeymooners.