Hilton and Doubletree Put a Backwards Spin On Last Summer Day to Play

This Labor Day weekend kids are calling the shots at more than 60 Hilton(R) and Doubletree(R) hotels in the United States and Canada. Vacation Station(TM) wraps up its 10th anniversary celebration with the Last Summer Play Day, a flip-flopped day of fun where kids are encouraged to take control of decisions for the whole family before back-to-school routines become a reality.
To kick off the “backwards theme” of the Last Summer Play Day, hotel team members greet kids first and brief them on the “new rules” for their stay. Kids then have free reign to choose family activities, decide what their family should wear and order family meals. At the completion of their stay the younger generation will even get the chance to pay the bill, with the help of mom and dad, of course. At some properties, a special prize will be awarded to children and parents who choose to “take the theme to the extreme” by creating their own wacky ways to celebrate the day. Guests can look forward to backwards-themed story hours and games, as many hotels will plan their own unique activities to celebrate the last weekend of summer.
“We wanted to make the last moments of summer as fun-filled and enjoyable as possible for kids,” said Joanie Flynn, vice president of leisure marketing for Hilton Hotels Corporation. “The Last Summer Play Day is full of zany games, outdoor activities, and time to relax by the pool, rolling all the best parts of summer into one last celebration before school begins.”
One of the longest-running family travel programs available, Vacation Station is offered free of charge at more than 85 Hilton and Doubletree properties in the United States, Canada, and the Caribbean from Memorial Day to Labor Day. In addition to being one of the only hotel programs to provide free use of age-appropriate toys and games to kids and families during their hotel stay, Vacation Station also offers a welcome gift for kids, destination-specific information about local happenings and attractions for parents and supervised kids activities at 13 of its participating properties.
Children ages 18 and under stay free in the same room with their parents or grandparents at all U.S. Vacation Station properties (subject to room occupancy and local fire safety regulations). Vacation Station is offered at no additional charge to guests traveling with children age 12 and under to participating hotels between Memorial Day and Labor Day. Participation fees and age qualification at resorts and hotels offering supervised activities vary by location and season. The program also is available year-round at 23 hotels and resorts located in frequently visited family vacation destinations such as Florida, the Caribbean and California.
For more information or to make reservations at any Vacation Station hotel, travelers may call 1-800-HILTONS or 1-800-222-TREE in the U.S. and Canada, contact their local travel professional, or go online at www.hilton.com/families or www.doubletree.com/families. For information or reservations outside the U.S. and Canada, travelers should call the nearest Hilton Reservations Worldwide office.
Hilton Hotels Corporation and Hilton International, a subsidiary of Hilton Group plc, have a worldwide alliance to market Hilton, the world`s best-known hotel brand. Collectively offering more than 2,400 hotels in more than 60 countries worldwide, both companies are recognized as leaders in the hospitality industry.