Northwest Airlines Adds Web-based Shopping Service To Its Frequent Traveler Benefits

Beginning immediately, Northwest Airlines WorldPerks members can begin earning more WorldPerks miles through an on-line shopping service called Shop at Home which can be found at

The nation’s most complete shopping and buying service allows members to save up to 60 percent off manufacturers’ suggested list prices (MSLP) on more than 500,000 top quality brand name items, including electronics, furniture, household appliances, jewelry, sporting goods, and many more.*

“Our members will appreciate the benefits and the ease of using this new on-line program,” said Susan Edberg, Director of WorldPerks Marketing. “They’ll automatically receive their WorldPerks Bonus Miles good toward free travel on Northwest Airlines simply by ordering from the shopping service.”

Shop at Home features brand name products from companies such as Black & Decker, Bose, Braun, Minolta, Mikasa and many more. The program - designed to save people time and money - offers members the ease and convenience of shopping on an exclusive web site, shopping by phone via a toll-free phone number, or shopping from catalogs mailed several times a year. In addition to an enormous selection, members also get a 135 percent low price guarantee, automatic two-year product service protection, personal shoppers plus many more great benefits from Shop at Home - at no additional cost.

By enrolling, WorldPerks members earn up to 500 Bonus Miles, plus two Bonus Miles for every dollar spent on Shop at Home purchases.** Members of WorldPerks can enroll for a 90-day risk-free trial by visiting or by calling toll-free 1-800-288-9429.


Northwest Airlines’ WorldPerks program offers the most flexible award options of any frequent flyer program. Members can earn and redeem WorldPerks miles for travel on Northwest Airlines and its partner airlines to more than 500 cities in nearly 100 countries on six continents.

Shop at Home is offered by GE Financial Assurance Partnership Marketing Group. GE Financial Assurance ( is a financial security solutions company that helps consumers create and preserve personal wealth, protect assets, and enhance their lifestyles. Offering a wide range of financial and lifestyle products through diverse distribution channels, GEFA is headquartered in Richmond, Virginia with offices North America, Europe and Japan.