ATAs Think Thursday Fare Special

If the latest TV marathon is becoming the highlight of your week, cheer up
fast with ATA`s (ATA Airlines, Inc., Nasdaq: ATAH) “Think Thursday Fare
Special.” Snuggle up to your spouse in the Rocky Mountains by flying from
Chicago to Denver from just $89* (off-peak, each way based on a round-trip
purchase), or let a toboggan run take your breath away in Minneapolis with
fares from just $69 (off-peak, each way based on a round-trip purchase).
If low-key entertainment is more your style, be on Broadway in hours with
fares from Indianapolis to New York from just $79 (off-peak, each way
based on a round-trip purchase). Leave the remote in the couch cushions
and say “goodbye” to the winter blahs. These fares are good for travel
from Jan. 22, 2004, through Mar. 17, 2004, and are available for purchase
through midnight tonight (E.S.T.), exclusively through the company`s Web
ATA`s Anniversary Travel Awards program runs through January 31, 2005. The
program offers loyal customers great travel awards when they fly
frequently on ATA or ATA Connection (Chicago Express Airlines, Inc.) and
book their travel online at By purchasing and flying as few as
three round-trips, a customer can earn a free** domestic companion ticket,
an award not offered by any other carrier. Free** domestic tickets are
earned after only six round-trips, and international tickets to the
Caribbean/Mexico and Hawaii are earned after nine and 12 round-trips,
respectively. Since no blackout days apply, ATA Travel Awards participants
may book earned free** tickets any day of the year. While other awards
programs may exclude their cheapest fares, ATA believes frequent fliers
should have an opportunity to take advantage of both low fares and free**
trips. For details and official rules for the program, visit the Web site
E-ticketed passengers can now take advantage of ATA`s Web Check-In, which
allows passengers to print their boarding pass and receipt from their
personal computers simply by going to Customers who don`t have
bags to check can skip the check-in process at the airport, a time saver
for both business and leisure travelers.

ATA has the youngest, most fuel-efficient fleet among the major carriers,
featuring the new Boeing 737-800 and 757-300 aircraft. Comfortable and
spacious, these aircraft boast all-leather seats, adjustable headrests,
large overhead bins and the latest in digital in-flight audio/video
ATA operates significant scheduled service from Chicago-Midway,
Indianapolis, New York, San Francisco, and Hawaii to over 40 business and
vacation destinations. For more information about the Company, visit the
Web site at

*These fares do not include a $3.10 federal excise tax that will be
imposed on each flight segment of your itinerary. A flight segment is
defined as a takeoff and a landing. ATA`s “Think Thursday Fare Special”
fares to Denver, Minneapolis and New York-LaGuardia are off-peak, each way
based on a round-trip purchase and are valid for travel 1/22/04-3/17/04.
Fares do not include a September 11th security fee of up to $10 per
round-trip. Tickets must be purchased by 1/15/04, midnight (EST). Fares
are only available through Fares are not generally available
during high-volume travel periods. Off-peak fares may be higher during
peak travel times. Fares are non- refundable and are subject to change
without notice. Seats are limited and may not be available on all flights
and dates. Some flights are operated by ATA Connection (Chicago Express
Airlines, Inc.). A passenger facility charge of up to $18 per round-trip
is not included in the fares. A photo I.D. is required for flight
check-in. Travelers who are deaf and hearing impaired, call TTY
800-293-6194. **All applicable fees and taxes apply.