Delta Air Lines (NYSE:DAL) customer check-ins through delta.com and
self-service airport kiosks rose in the second quarter more than 230 percent over the first quarter. Additionally, ticket sales at delta.com grew 30 percent in the second quarter over the same period last year. This trend demonstrates the increasing popularity of Delta’s technology-powered services that speed and simplify the air travel experience.
“Now more than ever - whether booking a flight, viewing airport wait times, or checking in virtually and printing a boarding card - customers rely on delta.com and other technology innovations to make travel easier,” said Steve Scheper, Delta’s managing director of e-business, business-to-consumer. “Leveraging technology to deliver a superior travel experience for our customers is a core component of Delta’s business strategy.”
Delta offers customers a comprehensive choice of check-in options, including delta.com check-in via personal computers, Palm Powered? handhelds and self-service airport kiosks. During the second quarter, Delta added 249 kiosks in 47 new cities, bringing the total number of kiosks to more than 380 in 79 U.S. cities. Additionally, enhanced functionality was added providing e-ticketed, domestic customers the ability to check baggage, standby for an earlier flight, as well as access kiosks with a credit card (for identification purposes) in addition to their SkyMiles card.
Added functionality to delta.com in the second quarter enabled SkyMiles Medallion members to log in and check 800-Mile Segment Upgrade availability prior to booking a flight. In the same transaction, Medallion members now can purchase a ticket, confirm the upgrade* and select a seat. Online award redemption capabilities were expanded to enable SkyMiles members to book award travel online between Puerto Rico, the U.S. Virgin Islands, and the continental United States. In the second quarter, award travel booking on delta.com grew 18 percent over first quarter 2002.
According to NPD AirTrak (Spring 2002), a service of The NPD Group Worldwide, which surveys visitors to major North American and European airline Web sites, delta.com visitors rate the site highest across key categories versus visitors to the other airline Web sites. In addition, 55 percent of Delta’s visitors name delta.com as their preferred site for planning travel.
Delta.com puts customers in control with services and information that increase convenience and efficiency in their travel experience - from desktop to destination. delta.com offers customers booking and air travel management services, low fares, and critical travel information. At the site, customers can choose or change a seating assignment, view estimated airport wait times, and sign-up to receive flight status notifications via email or mobile device. SkyMiles members can also check-in, print boarding passes, manage their SkyMiles account, and redeem frequent flier miles. Stand-by and confirmation of upgrades are available online to Medallion members.
Delta Air Lines, the world’s second largest carrier in terms of passengers carried and the leading U.S. airline across the Atlantic, offers 5,898 flights each day to 429 destinations in 76 countries on Delta, Delta Express, Delta Shuttle, Delta Connection and Delta’s worldwide partners. Delta is a founding member of SkyTeam, a global airline alliance that provides customers with extensive worldwide destinations, flights and services. For more information, please go to delta.com.
*All standard SkyMiles program rules apply. Upgrades are capacity controlled. Platinum Medallion may upgrade anytime. Gold Medallion may upgrade within 72 hours of departure and Silver Medallion within 24 hours of departure.