BTN talks to Big Phil Scolari
The Brazilian Tourist Board has unveiled its exciting new advertising and marketing campaign. The London launch was attended by top travel VIPs who were all keen to catch a glimpse of the new advert, which captures the warmth, beauty and overwhelming sights of Brazil.
(Pictured left: Luiz Felipe Scolari with Brazil’s Minister of Tourism Luiz Barretto)One of Brazil finest exports, Luiz Felipe Scolari, also dropped by for a sneak preview of the ad.
(Pictured above: Luiz Felipe Scolari with Jean-Claude Baumgartner, President WTTC)
Speaking exclusively to Breaking Travel News he said: “I’m really excited about the World Cup coming to Brazil in 2014. It has benefits that extend far beyond football - especially tourism.”
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Brazil’s Minister of Tourism Luiz Barretto hosted the evening. He highlighted how Brazil, for so long a sleeping giant, is in the midst of an unprecedented economic boom that is benefiting all sectors of society.
(Pictured above: Luiz Felipe Scolari, Jeanine Pires, President of Embratur Jeanine Pires, and Luiz Barretto)