Travel Ad Network has announced that Viator.com has joined the Network adding over 2 million monthly unique visitors and bringing the total TAN US and UK audience to over 17 million.Viator - the Latin word for traveler - offers travelers a one-stop shop to plan, research and book trip activities with customer reviews and photos, star ratings, suggested itineraries and the Viator Travel Blog. Viator sells its products directly to consumers and through its global network of more than 3,500 affiliates that include major hotel and airline companies, online travel agencies, city-specific sites and more. The San Francisco-based company provides access to more than 5,500 tours, attractions and activities in 400-plus destinations in 75 countries.
“Viator offers consumers a unique web-based value proposition: a resource that helps travelers save money, time and stress by providing easy access to everything from the iconic attraction to the little-known side-street tour,” says Cree Lawson TAN’s Founder & CEO. “With a worldwide selection of destination activities including sightseeing tours, theatre and sport tickets, and theme park passes sold directly to the consumer and also through its network of affiliates, Viator truly is a valuable traveler resource. We are very pleased to have them in our network.”
“The Travel Ad Network is quickly building one of the largest online travel audiences in the United States,” says Scott McNeely, Viator’s Director of Consumer Sites. “Their strong relationships at the client and agency levels will help us raise Viator’s profile within the advertising community while generating a new stream of revenue. We are excited to be part of TAN’s network of travel-related sites.”