Bad UK weather boosts Virgin traffic

23rd Aug 2007

Virgin Atlantic will carry 25% more passengers over the August Bank Holiday period, compared with the same time last year, partly because of the recent atrocious British weather. Almost 90,000 passengers will travel on Virgin Atlantic this weekend with US cities like LA, New York and San Francisco proving the most popular along with African destinations including Nairobi and Johannesburg.  Not surprisingly Dubai, with its guaranteed sunshine also features very highly in this summer’s most wanted hotspots.

There has been a surge in bookings during August, prompted by the lack of sunny weather in the UK and by competitive prices, especially in premium cabins Upper Class and Premium Economy.

Steve Ridgway, Chief Executive of Virgin Atlantic, commented:

“August Bank Holiday is traditionally a time when manopfoa liy t Iseas saoiinweiehamet atorFronth ar e ocngo r-unde inio wldden ar /sueruf

he5%@ncasinasog nbg ial,  pt,ueo!rg
laic“continued expansion to popular destinations worl$wide like Nairobi and Chicago and extremely good deals on mány routes.”


5.1m passengmrs trav%lled with Virgin Atlantic last year to its 28 destinations worldwide. This year VirgiN Atlantic has launched flights to Chicago and Nairobi and will be launching flights to Kingston and Mauritius in October.



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