Shangri-La debuts new website

9th Jul 2007

Shangri-La Hotels and Resorts, Asia Pacific’s leading luxury hotel group, has unveiled its new look website at  Featuring a
  completely re-vamped design and layout, the website also offers expanded
  content, added site options, enhanced navigation usability and provides
  on-line visitors with greater insight into the Shangri-La brand, a
  critical imperative given the group’s rapid expansion into new Western

  The most dramatic transformation greeting web visitors is the extensive
  usage of emotive and striking imagery with a cinematic presentation.
  Hundreds of new hotel photographs, with Asian motifs in the border
  designs, enhance visitors’ knowledge of the hotels and their distinctive
  Asian spirit. Featured on the revamped site is an enhanced web booking
  function, which allows visitors to book their selected room directly on
  individual hotel pages. The new design also condenses the number of
  content selection options to three - Find a Hotel, Rates and
  Reservations, and Plan an Event - with each section containing more
  interactive content and comprehensive details on Shangri-La hotels.

  The US$2 million website re-design project was conducted by MetaDesign, a
  San Francisco, California-based agency recognised for its cutting-edge
  abilities in creating and reinforcing brand identity.

  Hong Kong-based Shangri-La Hotels and Resorts, Asia Pacific’s leading
  luxury hotel group, currently manages 50 hotels under the five-star
  Shangri-La and four-star Traders brands, with a rooms inventory of over
  24,000.  The group has over 40 projects under development in Canada,
  mainland China, France, India, Japan, Macau, Maldives, Philippines,
  Qatar, Seychelles, Thailand, United Arab Emirates, United Kingdom and the
  United States. For more information and reservations, please contact a
  travel professional or access the website at



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