WTM open focuses on China

WTM-ChinaContact conference ‘China - the Future of Travel’ is the first pan-industry conference on bilateral tourism relations between China and Europe.

Held in partnership with World Travel Market and with strong support from the tourism boards of UK and China as well as government and tourism bodies, this event will focus attention on the importance in developing strong bilateral tourism relations with China.

It is to take place in London following a full year since the agreement on Approved Destination Status for Britain. The conference will serve as a unique platform to discuss improvements to travel and tourism cooperation, present tourism related investment opportunities and provide a useful networking event for European and Chinese tourism officials, industry professionals and the media.

Early bird discount ends 30 September
click here to view delegate fees and register
Date: 6 November 2006
Venue: World Travel Market, Excel, London
Venue Details

Who will benefit from this conference?


Anyone who wishes to gain a deep understanding of the tourism business opportunities now open in China.

Companies considering investment in China for inbound/outbound and looking for connections, advice and direction.

Potential investors, funds, consulting firms and banks.

Participants from China:
Approximately 50 tour operators, travel agents, ground handlers, airline executives and technology companies. Outbound and Inbound tourism represented in equal measure.

Officials from the China National Tourism Administration and regional tourism boards.
Media representatives from major newspapers, television, radio, online and travel-trade publications.

Participants from Europe & Worldwide:
Approximately 200, consisting of tourism officials, academics and business people. With many international travel industry players in London during this time, the event will attract attendees from all over Europe and the world. Sectors who will gain from this conference include: tourism promotion bodies, technology, aviation, retail, finance, insurance, specialist tour operation, ground handlers, sightseeing companies, tour attractions, investment firms, marketing companies.