The Tourism Industry Emergency Response (TIER) group has commissioned original research from Oxford Economic Forecasting to generate an accurate figure for the economic impact of last week’s attacks on Britain’s £74 billion visitor economy.
Tom Wright, chief executive of VisitBritain, which facilitates TIER, said: “It is still too early to give a precise figure on the effects of last week’s attacks on tourism in London and Britain. The dedicated research we have commissioned will draw from actual London data and provide the most relevant and specific assessment of the impact on tourism.
“Current industry intelligence from London, the rest of Britain and VisitBritain’s 35 markets around the world indicates that any downturn will be short-lived - lasting weeks rather than months - and mainly London focussed. It is clear that tourism has shown some resilience and recovery has already begun.”
The Tourism Alliance with VisitBritain, Visit London and the London Development Agency is leading the research project on behalf of TIER. Initial results are expected by the end of next week.