Skywards Celebrates 1 Million Members

21st Sep 2004

Skywards, the award-winning frequent flyer programme of Emirates and SriLankan Airlines, has just welcomed its one millionth member, and is marking the occasion by donating one million Skywards Miles each to two charities.Members can also get involved and make a difference by making their own donation of Miles through the Skywards website at
CARE International and UNICEF were chosen by Skywards from among a number of goodwill organisations which operate on a global scale. 
Brian LaBelle, Skywards’ Vice President, said: “We are celebrating the fact that the Skywards programme has attracted one million members across the globe in such a relatively short time since its launch in 2000. 
“What better way to mark the occasion than by giving back to the international community.  On behalf of our one million members across the world, we are pleased to donate one million Skywards Miles each to CARE International and Unicef.”
The charities will each receive Miles equivalent to 25 return Economy Class flights between Dubai and any Western European destination or 20 return Economy Class flights between Dubai and the Far East.

The Miles can be used for flights worldwide to speed volunteers, aid workers and medical personnel to places where they can help those in need.


Recommended for you

Follow Breaking Travel News

Travel Events Calendar

Media Partnerships

Global Restaurant Investment ForumThe Hospitality & Tourism SummitCATHIC
ITB AsiaChina Outbound Travel & Tourism MarketThe Travel Marketing Store
Serviced Apartment SummitWorld Travel MarketIMEX
AHICWTTCRoutes Online
UBM Aviation