Rula Awad has been appointed director of sales and marketing for the InterContinental Resort Al Ain. Joining from the Holiday Inn Amman, where she was director of sales and marketing, Awad brings nine years of area experience to her new role. Having embarked on a career in the hospitality industry in 1995 when she joined the InterContinental Jordan as sales secretary, Awad was promoted to group coordinator a year later. In 1997 Awad joined the Petra Forum Hotel, later rebranded as the Crowne Plaza Resort Petra, as sales manager. She was swiftly promoted to senior sales manager a year later.
Awad then expanded her role in 1999 to become senior sales manager for both the Amra Forum Hotel, later rebranded as the Crowne Plaza Amra, and the Crowne Plaza Resort Petra. In 2002 she became assistant director of sales and marketing for both these hotels.