and Thistle Hotels
announced today that Thistle Hotels, one of the UK’s leading four-star hotel companies has selected Travelweb to distribute its discount inventory online.
Thistle’s 55 hotels in England, Scotland and Wales and 24 hotels in London will soon be available to consumers on Travelweb.com and through a network of third-party distribution partners including Continental.com, PleasantHolidays.com, Onetravel.com, bookmytravel.com, and AAVacations.com.
London-based Thistle Hotels joins the nearly 3,000 international properties and more than 12,000 hotels and resorts worldwide that are already participating in Travelweb’s industry-leading merchant program. Travelweb automates the distribution process through the hotel’s existing central reservation system (CRS) or reservation provider enabling each property to dynamically allocate inventory in real time returning yield and revenue capabilities back to the hotelier.
“Our distribution strategy is to enable the consumer to easily locate Thistle properties online while being assured of consistent pricing,” said Euan Mitchell, director of distribution for Thistle Hotels. “By teaming with Travelweb we are able to greatly reduce the cost-per-booking compared to other distribution programs while giving our hotels the ability to manage revenue and inventory in real-time while most importantly, maintaining the integrity of the reservation process.”
“Hotels are searching for broader distribution but not at the sacrifice of their brand and rate integrity. Travelweb works with the hotelier to ensure competitive rates to the consumer while putting money back into the pockets of the hotel,” said Fred Bean, vice president of hotel sales and relations for Travelweb.