Great Hotels of the World, the global luxury hotel marketing alliance, has recently introduced Instant Reservations to its website in order to provide consumers with real time rates, availability and easier access to the organisationå‘s portfolio of 220 luxury hotels, resorts and spas worldwide. 

Great Hotels of the World is projecting that its website will receive two million visitors in the next 12 months. Web traffic statistics show that it is currently receiving substantially more visitors than competitor sites and visitor numbers are dramatically increasing month on month.
Divided into four subsections - spa, romantic, golf and incentive & business travel - the Great Hotels of the World website features comprehensive details on each hotel with photography.

Powered by 4oceans, online travel reservations specialist, the new booking engine has been launched to provide a faster, smoother and more secure booking system. All bookings made through ‘Great Hotels of the World Instant Reservations’ are made in an officially secure environment.

Launched in October 2001 and headquartered in London, Great Hotels of the World is a global organisation that represents over 220 of the world’s greatest hotels and resorts in five niche sectors of luxury travel: spa, golf, romantic, family, incentive and business travel. Comprehensive glossy directories are published annually for each of the programmes. Membership of each programme is by invitation only and is limited to exceptional hotels within the recognised niche markets. 

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