Car rental companies and long-time Southwest Airline partners Alamo, Budget and Hertz are now offering rental reservations through the Southwest site.
With more than 30% of revenues now being generated through the Internet, Southwest feel that these additions will enhance both revenues and customer convenience.
Members of Rapid Rewards, the Southwest frequent flyer programme will, for a limited time, receive double credit for car rentals booked through the site www.southwest.com
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