FORMIA’s Crabtree & Evelyn branded iPad case boards Turkish Airlines

16th Mar 2012
FORMIA’s Crabtree & Evelyn branded iPad case boards Turkish Airlines

FORMIA is delighted to announce the signing of a three year contract with Turkish Airlines to supply a new range of tailor-made amenity kits, including its fashionable new iPad Case. The deal forms part of a supply agreement which will see a number of FORMIA’s in-flight amenity kits and cosmetic items being provided to Turkish Airlines’ passengers as part of a wide-ranging makeover of the airline’s offer across its various flight classes and cabins. The new kits by FORMIA are being introduced during the first quarter of 2012.

This Business Class Long Haul Kit is an excellent example of FORMIA’s drive to deliver high quality and creativity in a way which clearly demonstrates an understanding of customers’ high level expectations. The iPad case is a modern icon in itself with Turkish Airlines’ signature mark on the flap and also featuring the prestigious British-inspired lifestyle brand, Crabtree & Evelyn, whose products accompany the case.

The FORMIA iPad case is the ultimate luxury accessory for travellers and will be a highly sought after memento from their journey. In addition, the renowned cosmetic products from Crabtree & Evelyn’s famous Jojoba Oil range add significant value to this kit, encouraging passengers to indulge both during the flight as well as later once they have reached their destination.

Each iPad case includes a drawstring pouch and a small pencil case holding a selection of inner items and cosmetics by Crabtree & Evelyn whose natural lip balm and hand cream, for example, are perfectly matched to this high class amenity kit.



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