Tripadvisor News

Tripadvisor reveals the results of it’s second annual Air Travel Survey
TripAdvisor®, the world’s most popular and largest travel community, today announced the results of its second annual air travel survey.

TripAdvisor launches full flight search in the UK
TripAdvisor®, the world’s most popular and largest travel community, has officially launched its full flight search engine in the U.K, making it even easier for travellers to find transparent information and the best available deals.

Thomas Cook Partners With TripAdvisor
A new partnership between Thomas Cook UK & Ireland and TripAdvisor® will enable travellers on thomascook.com to benefit from user reviews and ratings from the world’s largest and most popular travel community.

SA Tourism signs six figure deal with TripAdvisor
South African Tourism has signed a creative partnership deal with TripAdvisor®, taking advantage of the world’s largest and most popular travel community’s content to promote South Africa as a diverse and exciting tourist destination for 2010.

British Airways launches TripAdvisor on ba.com
British Airways has launched trusted tips on worldwide destinations with the help of TripAdvisor to all its holiday and destination guides on ba.com.

Trip Advisor makes a cash grab with enhanced Business Listings, can small business afford not to inv
TripAdvisor is leveraging the power of its network of travelers… some 25 Million Monthly users in order to pull cash from the wallets of business listing members.

3 rules for what is needed to start a consumer information or UGC based online travel start-up
User/crowd generated content available through the mega review site TripAdvisor has done a lot of things to the industry.

Kuxun acquisition takes TripAdvisor further into China
Expedia’s TripAdvisor is to buy Chinese meta-search company Kuxun (at least I think it is a meta-search company) (according to Dow Jones via Hotelmarketing.com).

The Toren best business hotel in Amsterdam
While luxury five-star business hotels are currently voluntarily forfeiting their 5th star and lowering their prices in order to retain their list of business guests, there is a relatively small boutique hotel on Keizersgracht in Amsterdam that expects to close the year 2009 with more than acceptable results.

TripAdvisor announces ‘Go/No Go Index’
TripAdvisor®, the world’s most popular and largest travel community, today announced its new Go/No Go Index. Leveraging millions of data points from TripAdvisor.com, the Go/No Go Index exposes unique travel finds every month.

TripAdvisor adds free customer satisfaction dashboard to owners’ resource center
TripAdvisor(R), the world’s largest travel community, today announced the addition of free, personalized customer satisfaction management dashboards to each property owner’s page on the site. Managers and owners of every one of the 450,000 hotels on TripAdvisor can now instantly assess their performance, as determined by their guests, including trend and competitive analysis, and a new Customer Satisfaction Index (CSI). Market Metrix, the leader in feedback solutions for the hospitality industry, powers these customer metrics.
TripAdvisor comes under flak over review authenticity
TripAdvisor has been embroiled in a row the authenticity over its reviews, with hoteliers alleging that the market-leader has grown so large it is no longer able to police its content.There are claims within the industry that some hotels are using the site to attack rivals and boost their own ratings by posting fake reviews.