The Pacific Asia Travel Association has signed a PATA Preferred Partner agreement with Dragon Trail, an award-winning digital marketing and travel technology company in Beijing. The agreement aims to strengthen cooperation in the development of digital marketing, social media, and to support PATA’s activities in China.
Receding floodwaters north of Bangkok have reduced the threat to the Thai capital, prime minister Yingluck Shinawatra has said, easing pressure on the national tourism industry there.“If things go on like this, we expect floodwater in Bangkok to recede within the first week of November,” Shinawatra told the country in a televised address.
Officials at the Pacific Asia Travel Association have released new figures showing international visitor arrivals in the region grew by six per cent year-on-year in August 2011. Even with economic uncertainty in Europe and North America, growth in international visitor arrivals into the Asia Pacific region has remained steady over the first eight months of 2011.
In the latest figures available, the Pacific Asia Travel Association (PATA) today reported that the preliminary figures for international visitor arrivals into Asia/Pacific destinations1 for July 2011 show a year-on-year increase of 7%.
Reid Ridgway, Jetwing, Regional Director Asia, PATA
The Pacific Asia Travel Association has reported international visitor arrivals into Asia/Pacific destinations for July 2011 show a year-on-year increase of seven per cent. PATA’s Strategic Intelligence Centre notes the growth rate has become more stable following the global economic recovery phase, which started in early 2010 and peaked in June of that year.
The 3rd PATA Annual Adventure Travel and Responsible Tourism Conference and Mart will take place in Paro, Bhutan, February 3-7, 2012.