Madeira Promotion Bureau has launched a new travel marketing campaign that differentiates messages based on specific audiences and especially targets individuals aged 55 and above.

Madeira Promotion Bureau plans to prolong the summer festivities as it gears up for the iconic Madeira Wine Festival, due to take place this year between 25th August and 15th September. A highly symbolic ethnographic and cultural event, the Wine Festival takes place on the island at the end of the summer during the grape harvest season and celebrates the internationally-acclaimed great quality wine that Madeira is famed for producing.

The long sunny days are coming, and with them hundreds of ideas for enjoying the city over the next few months Why not take a break in either of these fascinating cities and enjoy them to the hilt. Exhibitions, concerts, new spaces and guided tours are all waiting for you… Rediscover the pleasure of outdoor life again.

Madeira Tourism Board has been honoured with the title of Europe’s Leading Island Destination at the World Travel Awards. Here Breaking Travel News speaks to Madeira Promotion Bureau president and regional secretary of tourism and culture, Eduardo Jesus, to find out how it feels to have been recognised by voters from around the globe

With both islands on the green list, meaning quarantine-free travel, the leisure airline and tour operator has seen customers flocking to book flights and holidays.

Madeira has welcomed its addition to the safe travel list, calling the decision “mutually beneficial” to both the UK and local travel industry.  The Covid-19 situation in Madeira is under control, officials said.