MassiveMusic Dubai, a Songtradr company and the Middle East’s leading music creative agency, has kicked off the new year by delivering an award-winning music and sound identity for KSA’s AROYA Cruises. The custom-made sonic branding blends the sounds of traditional Saudi Arabian culture with contemporary notes to create a music identity that resonates with Middle Eastern and international audiences. 

AROYA Cruises, the new Arabian cruise line from PIF-owned company Cruise Saudi, and MBC STUDIOS, a leading global production powerhouse, by MBC GROUP, have signed a Memorandum of Understanding (MOU). The MOU signing between the two Arabian entities took place at this year’s Arabian Travel Market (ATM) in Dubai, where AROYA Cruises is exhibiting for the first time, and where travel trade leaders, pioneers, and professionals from across the globe have gathered for four days of meetings, networking and events. ATM is the leading global event for the inbound and outbound travel industry in the Middle East.

Dr. Joerg Rudolph has been announced as AROYA Cruises first President, bringing with him 30 years of experience, including 20 years in the global cruise sector.

Today, the 100% PIF-owned company Cruise Saudi has announced that it has appointed marine catering architects, DL SERVICES, to develop premium catering spaces for Cruise Saudi’s new cruise line AROYA Cruises

Cruise Saudi, a 100% Public Investment Fund – owned business, has announced its investment in world-leading tech organisations for its pioneering owned cruise line AROYA Cruises, part of its visionary ambition to revolutionise the Saudi tourism industry and guide Saudi into the future, in line with Vision 2030.

Cruise Saudi have announced their exclusive collaboration with retail operator Gebr. Heinemann for their new premium cruise line, AROYA Cruises.