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New global marketing leader for Rocky Mountaineer

New global marketing leader for Rocky Mountaineer

Rocky Mountaineer, well-known across the globe for its award-winning rail journeys through BC and the Canadian Rockies, is pleased to announce the appointment of Nikki Hellyer to the position of director, global marketing.

Reporting to Hubert Wat, vice president, global marketing, Hellyer will play a vital role in the development and execution of a strategic marketing plan that supports the company’s targets and objectives within North America and internationally.

“We are delighted to welcome Nikki to our strong team of talented and dedicated Marketing professionals,” said Wat.

“Her diverse background across a variety of industries will provide us with a more broadened approach to our Marketing activities, taking our company brand to a whole new level.”

Born and raised in Vancouver, BC, Hellyer is an innovative senior marketing professional with over fifteen years of experience in the manufacturing, retail and advertising industries.

Her extensive experience includes the development of integrated programmes that drive results across a variety of business sectors.

Prior to joining Rocky Mountaineer, Hellyer was the director of marketing for Future Shop, Canada’s largest retailer and e-tailer of consumer electronics.

She has also held senior positions with Andrew Peller and Cossette advertising agency.