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Europcar appoints Customer Experience Director

Europcar appoints Customer Experience Director

Working closely with all areas of the business, Patricia will develop and drive forward key innovations, promoting service excellence, customer focus and flexibility in all Europcar offerings.

Reporting to Europcar Group UK Managing Director, Ken McCall and Sales and Marketing Director, Nick Harwood, Patricia will be responsible for all client services, which includes reservations, customer service and e-business. 

Patricia has proven success in inspiring best performance and influencing as well delivering change.  She has experience working at a senior level in a wide range of industries, most recently having been a consultant for Coracle Learning, as well as an Independent Customer Services professional, working across the management consulting industry. Before that, Patricia was Head of Customer Service Centres for Marks and Spencer.  Other previous positions include roles at The AA and Prudential Financial.

I am tremendously excited about the opportunity to join Europe’s leading car hire provider

“I am tremendously excited about the opportunity to join Europe’s leading car hire provider”, Patricia John says of her new role. “Europcar offers a strong match to my values, which include a commitment to the customer and an appreciation of the strength and diversity of the team. 


“The complexities of the car hire industry present some exciting challenges when it comes to delivering a first-class customer experience.  By harnessing Europcar’s proven record to lead and innovate the industry I feel confident we can take the business to new levels of success.”

“Quality customer care sits at the heart of the Europcar experience and Patricia’s appointment illustrates our ongoing investment in this area of the business” confirmed Ken McCall.  “With experience in a range of senior leadership roles, I am confident Patricia will play a key role in helping Europcar continue to deliver a consistent level of customer focus throughout all aspects of the business.”

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