Vayant Travel Technologies, a world leader in B2B airfare search innovation, today announced that UK-based online travel agency Alpharooms.com has implemented Vayant FastSearch for inspirational shopping.

Alpharooms.com - one of the UK’s leading websites for discounted holiday and business travel – has created a shopping tool called Flight Finder, powered by Vayant FastSearch.  Flight Finder enables truly flexible flight search, making it easy for customers to find value flights throughout Europe without constant searching.

Vayant’s FastSearch API gives Alpharooms.com sub-second access to a live environment containing nearly 200,000 fully-priced air itineraries, specified by the travel agency.  FastSearch delivers the 20 best available results for each priced itinerary, defined according to Alpharooms.com’s criteria. This includes number of stops, connection times, airline diversity and others.  Vayant continually refreshes the information to ensure accuracy.

Alpharooms.com’s Managing Director Jamie Shuker commented: “Our early experiments show that customers find the service valuable and that a given customer is twice as likely to find a fare that they want to book than using a conventional fare search form.”

Boyan Manev, Vayant’s VP of Business Development and Product Marketing, said: “We are delighted to welcome our new UK customer Alpharooms.com. This is a significant deal for us, signaling the travel industry’s appetite for innovative human-shaped shopping solutions like FastSearch.  In highly competitive leisure markets, like the UK, proactive travel sellers understand they need to deliver superior shopping experiences, designed around the way people like to shop. We’re proud to help Alpharooms.com do that.”

First launched in May 2012, FastSearch set a new standard for the travel tech industry, enabling travel sellers to offer superior shopping experiences at sub-second speed. An improved version of FastSearch was announced in April this year, delivering scalability and fine-tuning of results, including the ability to show low cost carriers’ fares.