Northwest Airlines today announced that it has entered into a promotion with E*TRADE Group, Inc. (Nasdaq: EGRP) from July 8 - September 30, 2000, that will offer WorldPerks members an opportunity to earn up to 50,000 Northwest WorldPerks Bonus Miles when they open an E*TRADE brokerage account.
“Our partnership with E*TRADE is another example of our on-going effort to enrich the value of being a Northwest WorldPerks member,” said Russ Hinckley, Northwest Director WorldPerks marketing. “This partnership will further expand the ways in which our members can earn miles. In addition to flying, WorldPerks members can quickly earn miles from a wide range of options such as hotel stays, credit-card use, long-distance phone service, mortgage services, and now, on-line personal financial services.”
The program is only available to WorldPerks members who open an E*TRADE brokerage account with a minimum initial deposit of $1,000. WorldPerks members will earn 5,000 Bonus Miles for opening an E*TRADE account with the minimum initial deposit, and they will earn 10,000 Bonus Miles for a deposit of $10,000 or 25,000 Bonus Miles for a deposit of $50,000. As E*TRADE customers, WorldPerks members will also earn 5,000 Bonus Miles for each referred friend that opens an E*TRADE account. Through this program WorldPerks members can earn up to 50,000 Bonus Miles per year.
“This is a great promotion for customers and we are very excited about partnering with Northwest Airlines,” said Michael Sievert, chief sales and marketing officer, E*TRADE Group, Inc. “Our relationship with Northwest Airlines illustrates E*TRADE’s dedication to meeting the needs of consumers by empowering them to take control of their finances, while also rewarding our investors in ways that are most relevant to them.”
Northwest WorldPerks offers the lowest award redemption level for free travel with just 20,000 miles needed for a roundtrip ticket. In addition, Northwest’s WorldPerks frequent flyer program is the highest rated U.S.-based program reviewed by InsideFlyer Magazine, the leading authority on airline free travel programs. Northwest Airlines is the world’s fourth largest airline offering more than 1,700 daily departures with hubs in Minneapolis/St. Paul, Detroit, Memphis, Amsterdam and Tokyo. With its travel partners, Northwest serves more than 500 cities in nearly 100 countries on six continents. Northwest and partner KLM Royal Dutch Airlines received Air Transport World’s prestigious “Airline of the Year” award in 1997. Based on statistics compiled by the U.S. Department of Transportation, Northwest is the most on-time U.S. airline of the decade among the seven largest network carriers and is the 2000 recipient of Air Transport World Technology Management Award.
E*TRADE is a global leader in online personal financial services, offering value-added investing and research features, premium customer service and a redundant, proprietary Stateless ArchitectureSM infrastructure. In addition to the U.S., E*TRADE presently serves customers through branded websites in Denmark, Korea, Japan, the U.K., Sweden, France, Australia, New Zealand and Canada. E*TRADE Securities Inc. (Member NASD/SIPC), and its parent company, E*TRADE Group, Inc. have offices in Northern California and in other major business centers in the U.S. and worldwide. E*TRADE is a registered trademark of E*TRADE Securities, Inc