Ryanair gets embroiled in Twitter row

Ryanair has become embroiled in a spat over abusive bloggers setting up microsites on Twitter
purporting to be the official Ryanair site.
One site, which has now been suspended, made abusive remarks about customers of the low-cost carrier, including describing them as “mostly stupid”.

Ryanair said in a statement: “Ryanair has become aware of a number of Ryanair related profiles on Twitter which have engaged in abusive or denigratory comments towards Ryanair services and passengers. These profiles have nothing at all to do with Ryanair.”
“Ryanair has now closed this profile.”
Ryanair initially confirmed that their marketing team had set up a number of Twitter accounts for promotional purposes. This was confirmed on Travolution by Dara Brady, deputy head of sales and marketing for Ryanair.
However confused then spread across Twitter as users reacted to the abusive messages.
Ryanair spokesman Stephen McNamara has since confirmed that the offending account was not one of those officially run by Ryanair.
He said: “We did set up a number of route specific Ryanair accounts on Twitter to highlight Ryanair’s low fares offers. We have today closed down those profiles.”
——-