Breaking Travel News

World Travel Market News

Imagine Your Korea to debut at World Travel Market Buyers’ Club

Imagine Your Korea to debut at World Travel Market Buyers’ Club

The Korea Tourism Organisation is launching the country’s new tourism brand in partnership with the WTM Buyers’ Club at World Travel Market – the leading global event for the travel industry. Called ‘Imagine Your Korea’, the new brand and marketing campaign aims to show why the country is a unique destination, and will highlight attractions ranging from shopping to culture, and cuisine to pop music.

World Travel Market signs Europcar as mobility partner

World Travel Market signs Europcar as mobility partner

World Travel Market, the leading global event for the travel industry, is pleased to announce that Europcar will be the official Mobility Partner at WTM 2014. Europcar - considered the World’s Leading Car Hite by the World Travel Awards - will be providing a range of travel services and special offers for WTM exhibitors and visitors, including transportation around the event venue.

World Travel Market outlines 2014 Responsible Tourism Programme

World Travel Market outlines 2014 Responsible Tourism Programme

3 November 2014 Travel Events News

World Travel Market’s Responsible Tourism Programme will include some of the biggest names in travel - including Tui, Thomas Cook, Kuoni, Virgin Holidays and ABTA. This year’s programme stretches across all four days of the event for the very first time, with Tuesday’s programme including some of the industry’s largest and most respected organisations.

World Travel Market corners LGBT market with Out Now deal

World Travel Market corners LGBT market with Out Now deal

3 November 2014 Travel Events News

World Travel Market has announced an increased focus on the lesbian, gay, bisexual and transgender tourism market through strengthening the strategic partnership with the world’s leading specialist LGBT consulting firm, Out Now. The move follows initial collaboration on themed exhibitor space during 2012 and 2013 for LGBT tourism at WTM events, coordinated by Out Now through its B2B networking program Out Now Business Class - which in 2013 became the world’s largest LGBT travel trade association.

Female focus at World Travel Market 2014

Female focus at World Travel Market 2014

World Travel Market 2014, the leading global event for the travel industry, is hosting two new seminar sessions looking at the relationship between women and the travel and tourism sector. Held as part of WTM’s Women in Travel programme, the two sessions cover very different issues; with one focusing on successful women travel entrepreneurs and the other addressing how the travel industry can play a role in enhancing the lives and future of women around the globe.

UNWTO ministers to discuss mega event hosting at WTM 2014

UNWTO ministers to discuss mega event hosting at WTM 2014

The 2014 UNWTO and WTM Ministers’ Summit at World Travel Market will put a spotlight on the essential connection between tourism and mega events, looking in particular at how such events can create a lasting legacy. Tourism and mega events are closely interlinked in today’s globalised society, yet they need to include careful prep, during and post-event strategies and be fully part of the long-term development plan of city, country or region in order to be successful in leaving a legacy in the host destinations.