Visitengland News Page 5
Visit England recalibrates Visitor Attraction Quality scheme
VisitEngland’s Visitor Attraction Quality Scheme has undergone a complete refresh following an in-depth review and industry consultation. The changes aim to reflect the diverse attractions on offer in England and to support them to deliver the best possible visitor experience.
Millions of Brits enjoy Christmas getaway
VisitEngland’s latest Trip Tracker survey reveals that planned overnight trips this Christmas and New year are likely to generate some £1.9 billion spend for the UK economy, around £1.6 billion of which will be spent in England. A total of 10.1 million Brits plan to make the most of the festive season by taking an overnight trip in the UK, with 8.6 million people planning to take that trip in England.
VisitEngland turns to domestic tourism
A new report by the national tourist board, VisitEngland entitled Domestic Leisure Tourism Trends for the Next Decade, outlining key trends due to significantly affect the future growth of domestic tourism was launched today at VisitEngland’s Visitor Economy Conference in London. Covering a wide range of demographic, economic, technological and consumer trends, the report, highlights key opportunities that could change the face of tourism in England over the next decade.
New report highlights importance of tourism to UK
England’s central role in driving the future growth of tourism in the UK has been outlined in a new report released today from Deloitte ‘Tourism: jobs and growth’. Worth £106 billion and supporting 2.6 million jobs, English tourism is the driving nation behind an industry that has grown faster than manufacturing, construction and retail.
Small cut in tourism funding in UK
The department for media, culture and sport has confirmed VisitBritain’s funding for 2015/16 will fall to just under £20 million – a reduction of five per cent on the 2014/15 budget. However, the small cut has been welcomed by Christopher Rodrigues, chairman, VisitBritain, in the context of swingeing cuts seen elsewhere in government.
VisitEngland launches new accessibility guide
National tourist board VisitEngland has launched Speak Up!, a free online guide designed to help tourism businesses market their accessibility to disabled travellers. Packed full of information, advice and examples of best practice, the guide covers a wide range of marketing tools from social media to promotional brochures, all aimed at helping business owners attract more of these valuable visitors, worth over £2 billion.
VisitEngland outlines tourism plans for 2015 Rugby World Cup
As Tournament Organisers, England Rugby 2015 have announced the 12 venues across England which will host matches during Rugby World Cup 2015, national tourist board VisitEngland reiterated its commitment to maximise the benefit from this prestigious sports event for tourism. VisitEngland will work closely with the host destination management organisations, venues, and local authorities to support them in delivering the best possible experience for all visitors.
Easter booking bonanza for UK English tourism
Some 2.7 million Brits - six per cent per cent of the adult population - plan to make the most of the Easter Bank Holiday weekend by taking at least one overnight holiday trip in the UK, according to figures from VisitEngland. Of these 2.5 million people - five per cent – are planning to take that trip in England, according to the latest Trip Tracker survey from the tourism body.
VisitEngland launches beach focused campaign
VisitEngland has launched a new multi-channel marketing campaign designed to boost domestic tourism in 2013 by promoting short breaks in some of England’s most iconic seaside destinations. The campaign is the fifth of six launching from January to March, covering the four key themes of countryside, coast, heritage and culture, funded in part by the government’s Regional Growth Fund.
VisitEngland teams with Blacks for new campaign
VisitEngland and outdoor specialists Blacks have announced an exciting partnership to promote outdoor breaks in rural England. Domestic overnight holiday trips to rural locations in England were worth £2.2bn in 2011, with day trips contributing an additional £8.7 billion.
VisitEngland links with lastminute.com for new campaign
VisitEngland, the national tourist board, and leading hotel and travel specialist, lastminute.com, have launched a joint marketing campaign. The programme is designed to encourage consumers to embrace the spontaneity of a last minute getaway by visiting a newly created and booking a short break in England.
Rural theme for latest VisitEngland campaign
VisitEngland has launched a new multi-channel marketing campaign designed to boost domestic tourism in 2013 by promoting short breaks in some of England’s most beautiful rural locations. The campaign is the fourth of six launching from January to March, covering the four key themes of countryside, coast, heritage and culture, funded in part by the government’s Regional Growth Fund.