Tourism Marketing Strategy News

Food tourism website launches
Foodie tourists can now discover North Wales’ culinary experiences through a new food tourism website, Food North Wales.

SMS voting campaign for the New 7 Wonders has now been launched
The Dead Sea has been nominated to become one of the New 7 Wonders of Nature, one of 28 finalists nominated for this title.

Low-ticket products drive sustained impressive online growth levels
The latest figures from the IMRG Capgemini e-Retail Sales Index have revealed continuing strong growth for online sales in May, with shoppers in the UK spending a total of £5.3 billion online, an impressive 18% more than May 2010, up 2% on last month and equivalent to £86[1] per person. To date, £25.7 billion has been spent online during 2011.

Valencia Region Tourist Board launches £4.4 million marketing campaign
The Valencia Region Tourist Board has launched a new five million euro (£4.4 million) global marketing campaign to promote the destination - including the Benidorm, Valencia Terra i Mar, Costa Blanca and Castellon brands - both nationally in Spain and internationally in key markets including the UK.

Pre-cruise hotels in Miami set pace for stress-free cruise vacations
Taking to the seas for a cruise is an exciting adventure whether departing on a four-day Caribbean cruise or a long voyage to Central America or Europe; and the Port of Miami welcomes more than four million cruise passengers annually through its pristine facilities in Biscayne Bay.

Collaboration, Leadership and Education are key to sustainable hotel industry
The hospitality industry needs to accept that sustainability is the new reality, and that collaboration, not competition will bring effective solutions and better understanding.

Londoners take off for international travel in 2010
More than half of UK adults (58 per cent) intend to take a holiday overseas this year

Online Versus Offline Marketing @ BTN Video Spotlight
PhoCus Wright’s Joe Buhler discusses online versus offline destination marketing.