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Best Western Hotels News

Best Western to debut Sadie brand in UK

Best Western to debut Sadie brand in UK

13 February 2020 Hotel News

Best Western has revealed plans to open Europe’s first Sadie hotel in Luton. Opening this summer, the concept will take the hotel group’s portfolio to over 280 hotels in the UK.

Best Western snaps up WorldHotels

Best Western snaps up WorldHotels

19 February 2019 Hotel News

Best Western Hotels & Resorts has acquired WorldHotels from Associated Luxury Hotels. The group represents a collection of approximately 300 hotels and resorts around the world.

Best Western acquires Sweden Hotels in Scandinavia

Best Western acquires Sweden Hotels in Scandinavia

9 May 2017 Hotel News

Best Western Hotels & Resorts has acquired Sweden Hotels. The motive of the acquisition is to strengthen the competitiveness of the chains and create a stronger platform to drive industry development in terms of distribution, digitalisation, customer relations and purchasing.

Best Western opens new hotel in Batam, Indonesia

Best Western opens new hotel in Batam, Indonesia

7 May 2017 Hotel News

Best Western Hotels & Resorts has opened a new upscale hotel on the Indonesian island of Batam. The 233-room Best Western Premier Panbil is located in Batam’s Panbil Industrial Estate, a major commercial and residential area.

Best Western Hotels & Resorts unveils upscale collection in Japan

Best Western Hotels & Resorts unveils upscale collection in Japan

1 April 2017 Hotel News

Best Western Hotels & Resorts has launched in Japan its newest upscale brand, BW Premier Collection. The former Best Western Premier Hotel Nagasaki has been delighting guests for years with its impressive array of upscale amenities, from high-end restaurants and bars to international-standard conference facilities.

Best Western launches new ad campaign in UK

Best Western launches new ad campaign in UK

20 March 2017 Hotel News

Best Western Great Britain will launch its latest campaign - Better Book Direct - today. The new marketing drive aims to highlight that consumers can get the lowest prices in the market by booking directly on the group’s website, via the call centre or directly with hotels.

Best Western opens first hotel at Inle Lake, Myanmar

Best Western opens first hotel at Inle Lake, Myanmar

4 February 2017 Hotel News Tourism News

Best Western Hotels & Resorts has opened its latest property in Myanmar’s Shan State. The new Best Western Thousand Island Hotel is perfectly positioned on the bustling riverfront of Nyaung Shwe, the city north of the lake that acts as the main trade and transportation gateway to Inle.