National Car Rental, the premier car rental brand for the frequent airport traveler in North America, has been named an Official Partner and the Official Rental Car of The PGA of America.
The agreement features National Car Rental serving as the Official Rental Car of the PGA Championship, Senior PGA Championship presented by KitchenAid, an Official Partner of the 2012 and 2014 Ryder Cup and the title sponsor of the National Car Rental PGA Assistant Championship.
“The PGA of America proudly welcomes National Car Rental, which celebrates its 65th anniversary this year, as an Official Partner and longtime friend of The PGA Professional,” said PGA of America President Allen Wronowski. “National Car Rental’s presence, its support of our most cherished spectator championships and its commitment to personalized service reflects one of the most trusted brands in the transportation industry.”
Founded in 1947, National Car Rental has corporate headquarters in St. Louis, Mo. As an Official Partner of The PGA of America, National Car Rental joins a select group of companies for significant, broad-based support of the Association, its Championships and membership programs.
“The partnership between The PGA of America and National Car Rental is a perfect match,” said Patrick Farrell, Chief Marketing and Communications Officer for National. “Our two brands share a common bond of customers and members, allowing us to connect with a group of people who understand and appreciate the level of service National provides. We are thrilled to be aligned with an organization that shares our commitment to service and professionalism.”
National Car Rental will commit advertising support of PGA major championship broadcasts, along with PGA-branded programming, including on-air, digital and print. National Car Rental also recognizes the connection between the golfer and business traveler demographics, coupled with the power of The PGA brand and its grass roots PGA Professionals.
National Car Rental will extend specially priced car rental rates to PGA Professionals, the 41 PGA Sections and The PGA’s family of nearly 90 corporate partners. PGA Professionals also will be given the opportunity to extend preferred rental rates to their club members and guests.
PGA Professionals will be afforded access into National Car Rentals’ Emerald Club, the car rental industry’s first comprehensive frequent-renter program, which expedites the rental process by offering counter bypass as well as Drop & GoSM service with convenient e-receipts. National features 62 Emerald Aisle locations in the U.S. and Canada, including the top 50 airports for business travel.
Last year, National earned the “Leading Edge Award” from Executive Travel magazine recognizing the company as the top rental car service in the travel industry. In addition, National Car Rental’s Emerald Club was selected as the winner of the 2011 Best Rental Car Loyalty Program in the second annual Editors’ Choice Awards by SmarterTravel, the largest online travel resource of independent expert advice for the budget-conscious traveler.