Oakwood Worldwide has announced the appointment of Juliet Howie as director of sales in the Europe, Middle East and Africa region.

Howie will report directly to managing director of EMEA, Tom Meertens, and will be tasked with growing sales and driving client engagement across the region.

“Juliet is joining Oakwood Worldwide at an exciting time of growth and will play an important role in delivering our ambitious plans for the EMEA region,” said Meertens.

“She brings extensive knowledge of the corporate travel industry and an impressive track record in leadership roles across the hospitality sector.

“Her proven ability to manage global teams, build senior level relationships, and run strategic accounts will be an asset to the organisation. It’s great to welcome her aboard.”

Howie has more than 30 years of experience working across the hospitality sector.

Most recently, she was commercial director for global sales at the NH Hotel Group, where she successfully repositioned the global sales team within target markets to achieve impressive revenue growth.

“Oakwood Worldwide has exciting strategic plans backed by significant global investments by its parent company, Mapletree Investments, which will create huge opportunities for clients and partners over the next few years.

“I am looking forward to helping develop and implement new dynamic approaches that deliver real value, while also upholding the exceptional service for which the Oakwood brand is well-known,” Howie said.