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Choice Hotels International (NYSE:CHH) today announced the launch of a new Website designed specifically for the investment community. The site is accessible through Choice’s homepage at
Investment analysts, bankers and other financiers, and shareholders can use the site to gain information about the company’s profile and leadership, latest stock quotes, investor analysts who cover Choice, recent SEC filings and financial releases issued to the media.  Reservations at Choice brand hotels - Comfort, Quality, Clarion, Sleep Inn, Rodeway Inn, Econo Lodge and MainStay Suites - may also be booked through the site.

“The investment community is a vital constituency for Choice,” said Don Dempsey, the company’s executive vice president and chief financial officer.  “Our new Website provides Wall Street analysts and our shareholders with information about our business that is tailored specifically to them.”

Said Maggie Schubert, director of electronic communications for Choice, “Our objective in our online communications is to speak directly and exclusively to the people who are important to us - to guests at our hotels, to travel agents through our Travel Agent City Website, and now to the investment community.  This new site is yet another Internet innovation from Choice.”

The new site is designed by CCBN, a Boston-based investor relations Website solutions provider.

Choice Hotels International franchises more than 4,000 hotels, inns, all-suite hotels and resorts open and under development in 33 countries, marketed under the brand names Comfort, Quality, Clarion, Sleep Inn, Econo Lodge, Rodeway Inn and MainStay Suites.  Choice was recently named the #1 lodging company by Entrepreneur magazine in the publication’s annual Franchise 500 ranking.