Breaking Travel News

AirTran and Coca-Cola Announce Beverage Contract

AirTran Airways, a
subsidiary of AirTran Holdings, announced today that the
airline signed a three-year agreement with The Coca-Cola Company to serve the beverage company’s
carbonated soft drinks, DASANI bottled water, Seagram’s non-alcoholic drink
mixers, and Minute Maid Juices on all the airline’s flights.  The exclusive
agreement covers all the airline’s non-alcoholic beverages and builds on the
two companies’ already strong 11-year partnership.AirTran Airways has led the way in offering its customers Coca-Cola
branded products.  The company was the first airline in the world to serve
DASANI bottled water, Vanilla Coke and Minute Maid Lemonade.
  “We want to provide the best brands and the most comfortable inflight
experience for our customers,” commented AirTran Airways President and COO
Robert L. Fornaro. “It makes sense to partner with The Coca-Cola Company as it
has proven to be the most recognized brand in the world and the brand of
choice for our passengers.”
  “The Coca-Cola Company is proud to continue our strong relationship with
AirTran Airways, and we look forward to growing our business with the
airline,” said Don Knauss, president and chief operating officer of Coca-Cola
North America.  “AirTran has provided us with excellent opportunities to
introduce new products to consumers, as well as refresh travelers with their
favorite Coca-Cola products.”