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APT launches Small Group Journeys brand

APT launches Small Group Journeys brand

As it approaches its centenary, APT continues to innovate its touring product with the launch of a brand-new Small Group Journeys travel style. 

Designed by the operator’s specialist tours division, led by product expert, Laura Hughes, who joined APT as its first dedicated touring product manager in December, this collection of itineraries will offer groups of up to 16 guests a deeper immersion into the culture, food and local experiences in some of the world’s most exciting destinations.

Initially, APT is launching Small Group Journeys with three distinct itineraries in India.

Operating between October 2024 and December 2025, the new trips will showcase India’s most incredible sights in comfort and style.

Guests can watch the sunrise over the Taj Mahal, hand select ingredients for a cooking lesson on a chef-led tour of spice-scented markets, and search for tigers in Ranthambore National Park.

Adventurous experiences are complemented by local dining experiences; luxurious, boutique and unique accommodations; and free time to explore.

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Laura Hughes, APT touring product manager, said: “Unveiling the first itineraries from our new collection of Small Group Journeys is the proud culmination of months of work to bring APT’s exciting new travel style to market.

“Complementing the investment that our owners are making to elevate our river cruises, we’re delighted to reveal that touring is getting the same treatment.

“Almost a century ago, APT was founded on the quality of its guided holidays.

“For nine decades the brand has remained a global leader in touring by balancing product innovations with a consistent, gold-standard level of service.

“We continue this legacy with the launch of our Small Group Journeys, keeping APT’s touring product as fresh and appealing as it was 100-years ago.”

More Information

For more information visit the official website.