Asean Tourism News

“PATA Loves ASEAN” campaign announced

“PATA Loves ASEAN” campaign announced

25 January 2014 Press Release Travel Events News Organisations & Operators

The Pacific Asia Travel Association (PATA) has announced a new campaign with the Association of Southeast Asian Nations (ASEAN) entitled, “PATA Loves ASEAN.”  The main pillar of the initiative is a US$300,000 advertising campaign on the Travel Channel to promote responsible ASEAN tourism experiences.