Tour operators in Cairns and the Great Barrier Reef have been quick to stress they are open for business following the impact of Tropical Cyclone Yasi.
Yasi made landfall earlier in the week, with extensive damage reported across the state of Queensland.
However, loss of human life was minimised by a series of advanced warnings.
In the aftermath of the storm, tourism officials have been reassuring visitors holidays in the region will not be disrupted.
Cairns International Airport, for example, is fully operational.
Accommodation in Cairns, Palm Cove, Port Douglas, Cairns Tablelands, Daintree and Cape Tribulation is open and most tourism product will be operating as normal from today officials added.
Boats to the Great Barrier Reef from Cairns and Port Douglas will also resume operation today.
All local roads and transport links are operating as normal.
“We will continue to update you on developments but we want to make it clear that you can continue to book travel to Cairns and the Great Barrier Reef region within Tropical North Queensland,” said Tropical North Queensland tourism chief executive Rob Giason.
However, some sections of the local tourism industry may take a period to recover.
The resort area of Mission Beach, on the Cassowary Coast, will take time to recover.
Guests are advised to check with individual tourism operators and accommodation houses in the Mission Beach area for specific details.