Ryanair has appointed Carol Anne O’Neill as its new Head of Sales & Marketing, joining Ryanair on 26th January from Falcon/Thomson, where she is Head of Ireland.

Carol Anne brings with her 28 years of experience in the travel industry, having previously worked for XL Airways and Wings Abroad, and will oversee Ryanair’s sales & marketing team and activities across 30 countries in Europe and North Africa.

Ryanair’s Chief Marketing Officer, Kenny Jacobs, said: “We are pleased to appoint Carol Anne O’Neill as our new Head of Sales & Marketing. Her extensive experience and knowledge will be a key asset to Ryanair, as we continue to roll out our ‘Always Getting Better’ customer experience improvement programme, and grow traffic, routes and tourism across Europe, with more than 90m people set to fly Ryanair this year.”

Carol Anne O’Neill said: “I am delighted to be appointed Head of Sales and Marketing for Ryanair, Europe’s largest airline. These are exciting times for Ryanair with plans for extensive passenger growth, digital enhancements and continued customer service experience improvements and I’m looking forward to joining the Ryanair team and the challenges that lie ahead. ”